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Rather than an accurate measure of ecological and social wellbeing, certification often becomes a mechanical tick-box process and isn’t adapted to the unique context of a particular farming project. Many certification schemes are plagued by data fraud, inadequate standards, and a foundational lack of farmer support.
Having started with just 21 farmers in 2022, we now work with around 5000 farmers in India across three states.
Our regen programs are built hyper-contextually with a foundation in local community knowledge and practices and then thoughtfully combined with farmer capacity building opportunities.
When making systemic changes, commitment and risk sharing for farmers is paramount. Our programs provide farmers clear outcomes-based financial incentives for progressing towards regenerative goals. Combined with multi-year sourcing agreements with brands, this helps strengthen the brand-farmer relationship over time.
To enable this, we built an expert team across plant science, entomology, implementation, impact analysis, product design, data analytics and even second and third-gen farmers, bringing with them decades of experience in growing cotton and managing complex cotton initiatives in India.
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Our on-ground team visit our farmers twice a month providing expert guidance throughout the season with the help of in-field demonstrations, helping reassure farmers when trialling a new input or practice.
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We also develop our own trilingual regen practice manuals, all distributed in our workshops, and filled with practical knowledge, tips and instructions.
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Digital agronomy support is always available through Co:Farm. Farmers access training videos, receive notifications about crop prices, and chat directly with extension agents when they need to.
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When the cotton is ready to sell, we oversee the procurement directly from farmers, disbursing premiums via digital bank transfers. We also oversee ginning to ensure complete segregation of Materra fibre when it arrives — preventing any mixing or contamination — plus the logistics to get bales shipped to partner yarn spinners.
What brands get from our Regen Cotton Program
Fibre. Data. Implementation. We cover the gamut in our programme based in India, with the help of our multi-disciplinary team and unique services. Plus the 5000 farmers we work with, of course.
Make use of our direct cotton fibre sourcing programs, without having to set anything up from scratch. Source 28-32 mm long staple cotton fibre — specs and samples are always available.
Our program ensures fair premiums for farmers and low project development costs for brands.
What makes our regen programs unique is the data we provide with Every. Single. Bale.
Access 300+unique data points customised to your needs, ensuring unprecedented Tier-4 visibility and compliance with sustainability and consumer laws and regulations worldwide.
Our hybrid program management approach combines in-person work with digital products. We design hyper contextual farming programs adaptively, while also collecting hyper contextual impact data, through live practice tracking, straight from the field. We also link all of these to farmer incentives, disbursed in a transparent manner.
our regen cotton is powering progressive brands around the world
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What brands get from our Regen Cotton Program
Fibre. Data. Implementation. We cover the gamut in our programme based in India, with the help of our multi-disciplinary team and unique services. Plus the 4000+ farmers we work with, of course.
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Make use of our direct cotton fibre sourcing programs, without having to set anything up from scratch. Source 28-32 mm long staple cotton fibre — specs and samples are always available.
Our program ensures fair premiums for farmers and low project development costs for brands.
What makes our regen programs unique is the data we provide with Every. Single. Bale.
Access 300+unique data points customised to your needs, ensuring unprecedented Tier-4 visibility and compliance with sustainability and consumer laws and regulations worldwide.
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SUPPLY CHAIN
A de-risked supply chain for a resilient supply of truly sustainable materials. Our partnership model and on-the-ground team in India ensure simple supply chain integrations and integrity, without the hassle.
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And brands get critical impact measurement, with every bale of cotton.
300+ impact data points, from social to carbon, fresh from the fields.
WHAT PARTNERS LOVE ABOUT REGEN
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source our regen cotton in 2025
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From program implementation to cotton fibre & impact data, we’ve got you covered.
Pop in your details to book a call with our team and learn more about how we’ll craft a solution ready for where you’re at and what you need.